Success stories
Appointments completed every month
Of appointments booked in store by opticians (2025)
Monthly growth in online appointments since early 2026, driven by Reserve with Google
The services Optic 2000 runs on Booxi, from the web to the store. In eyewear, a sale takes two visits: two appointments, zero waiting.
First appointment: choosing frames and lenses, building the customer file.
Second appointment, a week to ten days later, with no waiting for an optician to be free.
Opticians come to the workplace: each employee books a screening slot at a time that works for them.
From the start of the day, opticians can see their schedule, prepare customer files and get the store ready. Incoming calls drop sharply, freeing time for in-person customer advice.
Multi-store owners manage every store’s calendar from one interface, with no idle time for their staff.
Each store configures its own appointment types and creates one or more calendars depending on headcount: key flexibility for Lissac’s franchise network and for Optic 2000’s cooperative members.
With Booxi, Optic 2000 turned appointment booking into a natural extension of its store network. With a store within a 10-minute drive of most people in France, the network turns its physical footprint into digital convenience: wherever they are, customers book a slot at their nearest store in a few clicks.
Stores running Booxi across the Optic 2000 network
Virginie Steinbach
Digital & Marketing Projects Manager
Optic 2000 / Audioptic
Virginie Steinbach
Digital & Marketing Projects Manager
Optic 2000 / Audioptic
Optic 2000 is France’s leading optical retail network: over 1,200 stores run by independent opticians, organized as a cooperative. The brand is part of the Audioptic group alongside Lissac, a franchise and company-owned network that also runs on Booxi, and Audio 2000.
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